That said, let’s see how you can add Google Ads conversion tracking in WordPress. You can use this information to improve the checkout process, offer discounts and incentives as users are about to leave your site, and provide a better user experience. For instance, you might see a lot of users arrive on a landing page, but abandon it after adding products to the cart. ![]() ![]() This way, you can optimize your campaigns and budget for more profitable search terms.īesides that, Google Ads conversion tracking also uncovers how users behave on your WordPress site after clicking an ad. It also helps you see which paid keywords and ad groups drive the most conversions. Tracking Google Ads conversions helps you see how much revenue you earned from users who clicked on your ad campaigns. You can’t improve, what you can’t measure. If you’re running Google Ads for your WordPress blog, eCommerce store, or membership site, then it is important to know how they’re performing. Why Set Up Google Ads Conversion Tracking in WordPress? This is the exact same method that we use on our own websites. In this article, we’ll show you how to properly set up eCommerce Google Ads conversion tracking in WordPress. You can find out which campaign is performing the best, how users interact with your ads, and how you can improve conversions. ![]() Setting up Google Ads conversion tracking will help you uncover insights about your ad campaign’s performance. Do you want to know how much revenue you’re generating from Google Ads on your website?
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